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Paid Advertising

Paid Ads Measured in Leads, Not Clicks

Paid campaigns can put your offer in front of a defined audience, but they need tracking, relevant landing pages, and active management. DGTL Pros manages Google Ads and paid social around agreed goals and measurable campaign data.

Paid advertising megaphone and click tracking illustration

What Our Paid Ads Service Includes

Strategy, creative, landing pages, and tracking — managed as one system instead of a set-and-forget campaign.

Google Search Ads

Show up the moment someone searches for what you sell. Tight keyword targeting, negative keyword discipline, and ad copy written to filter for buyers.

Local Services & Maps Ads

For contractors, home services, and local businesses: ads that put you at the very top of local results, priced per lead instead of per click.

Paid social & retargeting

Meta and other social campaigns that build demand, plus retargeting for visitors who do not convert on the first visit.

Landing pages that convert

Sending expensive clicks to a slow homepage wastes budget. We build dedicated landing pages matched to each campaign’s promise.

Tracking & attribution

Conversion tracking configured correctly - calls, forms, and purchases - so decisions come from data, and you can see exactly what each lead costs.

Continuous optimization

Weekly bid, budget, and creative adjustments. Ad accounts decay when left alone; ours are actively managed.

Ads Fill the Pipeline While SEO Builds the Asset

Paid traffic stops when the budget stops. That’s why we pair campaigns with SEO and local SEO — ads deliver leads this month, organic rankings lower your acquisition cost every month after.

Every Click Deserves a Real Landing Page

Ad performance is decided after the click. Our web design team builds fast, focused landing pages, and our CRM and automation setup makes sure every lead gets a follow-up before it goes cold.

How We Manage Your Ad Spend

Tracking, campaign setup, and ongoing optimization are tied to the agreed goals.

01

Account & tracking setup

Conversion tracking configured correctly first — calls, forms, and purchases — so every decision after this is based on real data.

02

Campaign build

Keyword and audience research, ad copy, and dedicated landing pages built to match each campaign’s promise.

03

Launch & optimize

Campaigns go live, then get weekly bid, budget, and creative adjustments through the initial data-gathering period.

04

Scale what works

Once cost per lead stabilizes, we reinvest in the keywords, audiences, and creatives producing the best results.

Paid Ads FAQs

Straight answers about budgets, fees, and what makes campaigns work

How much should I budget for paid ads?

The appropriate budget depends on your market, audience size, cost per click, conversion data, and goals. We review those inputs and recommend a testable budget in the proposal rather than applying a universal minimum.

How do your management fees work?

Management fees are based on the campaign scope, channels, creative needs, landing pages, and reporting requirements. The proposal separates management work from media spend.

How fast will I see results from paid ads?

Campaigns begin collecting data after launch, but the time needed to evaluate performance depends on search volume, budget, conversion frequency, and the offer. We report on the available evidence and adjust as sufficient data develops.

Should I run ads or invest in SEO?

They serve different roles. Ads can begin collecting campaign data after launch and let you test offers with a defined media budget. SEO builds organic visibility over time without a per-click media cost. The right mix depends on your goals, market, and resources.

Do you work with local Idaho businesses and national brands?

Yes. We run geo-targeted campaigns for Treasure Valley businesses - Boise, Meridian, Nampa, Caldwell - and national campaigns for e-commerce and SaaS clients. The fundamentals are the same; the targeting changes.

I’ve run ads before and lost money. What went wrong?

Usually one of three things: no conversion tracking (so nothing could be optimized), traffic sent to a generic homepage instead of a landing page, or set-and-forget management. Our setup addresses all three before we scale spend.

Still have questions?

Our team is ready to answer any questions you might have about our services.

Contact Our Team

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Paid ads work best with a strong website, SEO, and follow-up system behind them

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